Schneider: new partner of the rugby Top 14

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Schneider is honoured to partner up with French rugby, or more specifically to become an official Top 14 brand starting this season. This partnership with the National Rugby League will spread over three seasons, until 2023. It is part of the process with the brand’s revival, which fully embraces the values of rugby.

Summary
The values of rugby shared by Schneider
A partnership devoted to gastronomy
Betting on the future
Kick-off scheduled for 4 September

The values of rugby shared by Schneider

Rugby is now very popular and promotes certain values. This includes surpassing oneself, respecting the others and the desire to do well. Schneider recognises itself in these values. That is why partnering up with French rugby makes that much sense. And that is why Schneider is proud of this news!

A partnership devoted to gastronomy

This partnership with rugby will promote gastronomy. Of course, this makes perfect sense with Schneider’s positioning, as a historic small and large electronic appliances and televisions brand. Furthermore, all oval ball lovers will probably appreciate that. And so cooking workshops will be scheduled during the Top 14 Rugby Tour.

Betting on the future

Despite a difficult current situation, Schneider is betting on the future with this partnership with French rugby. On the one hand, it seemed important to support rugby and sponsor a beautiful national brand. Also, it is a choice for the future that fits the Schneider brand’s revival. Through this partnership, Schneider will benefit from nice visibility, but not only. It will also allow Schneider to develop a range of Top 14 licensed products.

Kick-off scheduled for 4 September

If you are a rugby fan, you must know that the season will begin on 4 September. You probably cannot wait to follow this new sports year and your favourite team. Be assured that we are impatient too. Schneider is eager to start this collaboration through the great events organised by the National Rugby League.

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